Spurred on by a biblical injunction evangelicals call "The Great Commission," and emboldened by George W. Bush's re-election, which is perceived as a "mandate from God," the Christian right has launched a series of boycotts and pressure campaigns aimed at corporate America -- and at its sponsorship of entertainment, programs and activities they don't like.
And it's working. Just three weeks ago, the Rev. Donald Wildmon's American Family Association (AFA) announced it was ending its boycott of corporate giant Procter & Gamble -- maker of household staples like Tide and Crest -- for being pro-gay. Why? Because the AFA's boycott (which the organization says enlisted 400,000 families) had succeeded in getting P&G to pull its millions of dollars in advertising from TV shows like "Will & Grace" and "Queer Eye for the Straight Guy."
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