Wednesday, August 18, 2004

Wal-Mart Underwriting NPR

"We've really been in the spotlight and I think that's made us especially sensitive to the need for balanced coverage," Williams said. "It doesn't matter if the subject is Wal-Mart or something else. You just aren't going to have that unless different perspectives are represented." Without diversity, she added, "the result can be narrower thinking as news events are presented to the public."
Influencing that presentation may be at the heart of the effort, although Williams said there was "no hidden agenda here" and added that it probably would have been done even if Wal-Mart had not come under scrutiny.

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