ABC Changes Rules For Focus On The Family

"Focus on the Family is clearly a religious organization," the Rev. Robert Chase, director of the UCC's communication ministry, told United Church News. "Here's yet another illustration of how a particular narrow agenda makes up the rules as they go along, while another religious viewpoint cannot even purchase time on the people's airwaves to proclaim an all-inclusive message."
In December and March, the three major networks denied a purchasing request by the Cleveland-based UCC. NBC and CBS rejected the UCC's 30-second ads as "too controversial." ABC, however, sidestepped the fray by maintaining that it has a blanket policy against all religious advertising.
"Why are the network executives so willing to bow to this narrow agenda of the religious right?" Chase told United Church News. "Why is one religious viewpoint continually accommodated by the network elites?"